Nate Kennedy

Nate Kennedy

Optimized Assets

Optimized Assets · CEO

About

I'm Nate, CEO at Optimized Assets and managing partner at Click Movement. I started my first business in 2002, got into online marketing in 2007, built a marketing agency in 2011, and later shifted my work to run newsletter-driven media brands that send millions of emails daily and focus on building million dollar newsletters.

I've built and sold seven brands, spent over $100M on paid ads, launched three bestselling books, owned a mortgage company, designed cash flow websites, flipped real estate deals, and built custom homes. I pivoted to a media model so I could work less and stop answering to clients, and I run a personal newsletter called Uncommon Advice where I share tactics I use at Marketing Rebels.

And my hot take is newsletters beat social platforms for long-term audience value.

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