I'm Marc, Sr. Consultant at Prime 8 Consulting. I focus on product and audience GTM strategy, campaign management, and value‑prop positioning. Previously I was Global Head of Product Marketing at IR, leading product marketing for performance and experience management solutions across payments, communications and contact‑center markets. Before that I led US Product Marketing for Skype for Business at Microsoft, driving a $500 M annual business and launching Office 365 cloud communications.