Trina Lo - Connector

I run FreshInk Communications, a Calgary-based marketing firm I've built over 25 years helping business owners cut through the noise and reach the right people. I also own a BarterPay franchise, connecting businesses to trade spare capacity and inventory instead of cash, and I teach digital marketing at SAIT. Recently launched Business Buddha as publisher and Editor-in-Chief. Ask me about marketing strategy for small businesses, barter and alternative business economies, social media, and getting noticed in crowded markets.