9 - pricing your book
PDF · 12 Dec 2025
A short instructional guide by Shelley Hitz explaining how independent authors should choose and test price points for eBooks and print books. It covers researching comparable books, understanding Amazon KDP royalty tiers, using KDP Select and free/permafree strategies to build readership, a real-world case study (Lindsay Buroker), practical steps for getting Amazon to price-match a free book, and print-book minimum-price/printing-cost considerations. The lesson emphasizes testing, tracking (weekly sales spreadsheet), and iterative price adjustments.
Questions this document answers
35%.
70%.
35%.
90 days.
Five days total every 90 days.