Mani Siddiqui

Mani is a seasoned professional boasting over ten years in the retail supply chain and digital transformation sectors, having served at prominent corporations such as IBM and Walmart. His profound understanding of the nuances in these areas was further enriched by a three-year immersion in warehouses and rural communities. This deep dive offered him insights into the specific challenges of the produce sector—insights often overlooked in a traditional corporate setting. As an MBA graduate from Ivey with an entrepreneurial heart, Mani founded Jitto to address these gaps. His unique blend of corporate savvy, academic prowess, and a relentless 'figure-it-out' attitude has already moved over 2 million pounds of produce in rural communities across ontario. Mani remains passionately customer-centric, a philosophy nurtured through his extensive exposure to Fortune 500 operations. With an unwavering commitment, he now aspires to revolutionize the produce industry's supply chain, ensuring a significant positive impact on both rural communities and the environment.