ve BINAR: Executive Cloning: How AI is Reimagining the Role of the Fractional Executives

9 Jul 2025 · 57 min
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Dr. Jason Johnson explains how to build AI agents that replicate an executive's voice and expertise using personality psychometrics and system prompts. Practical uses include coaching hotlines, lead generation, and onboarding. Early clients report higher engagement through AI-powered coaching.

Chapters

  1. Good morning.

  2. Good morning, everybody.

  3. Good evening. Depending on Good morning world, I see people dialing in. All right, let's get this party started. Welcome to today's Vendux Webinar. I'm Andrew Miller, one of the partners at the Vendux Group, where we focus on helping clients to grow their sales capital. I am absolutely thrilled to have Dr. Jason Johnson as our guest today. I'm going to let him introduce himself in a second. Today's webinar topic is executive cloning. How AI is reimagining the role of fractional executives. In a nutshell, Jason is the founder and CEO of Sound Strategies, a company that provides AI driven solutions to help entrepreneurs and executives scale themselves. In addition to being a founder, Jason is an AI translator for Main street entrepreneurs. He's a business educator, and he's a learning experience designer and a TEDx speaker. His TED talk, Four Things that Hip Hop Taught Me About Business Leadership, has garnered over 60,000 views. And his. His expertise has been featured in Forbes and npr. In this webinar, we'll explore the current state of affairs within AI and how executives are leveraging this tech to drive productivity and scaling. So we'll dive into this topic in a second. But first, a couple of quick housekeeping notes. We'll keep everyone muted for the duration of the webinar. There's going to be a Q and A at the end. You can either use the chat function or to submit your questions, or just feel free to open up your mics and engage with Jason directly. At the end of the webinar. This webinar is being recorded. It'll be available later today on our site and on YouTube and our socials. So, Jason, welcome. I have been hearing about cloning for a long, long, long time. The first mammal was cloned in the 1990s. The first animal was cloned in the 1950s. I wasn't around in the fift. I was certainly around in the 90s. I've, you know, sci fi movies, cloning goes way, way back. I have been dreaming about cloning myself, going to the beat and letting my clone do all the work and then just send me the monthly checks. But it's not happening. And I, I just can't wait till it happens. And I hope I'm still around. So let's dive in. I'm going to pass the line over to you. So tell us a little bit about yourself, your journey, and how you got to where you are today. All right.

  4. Awesome. And that time is a lot sooner than you can imagine. Andrew so just take heart and stay encouraged. So it all started on a cold December day back in 1980. Now I'm not going to go back that far. You don't want me to go back that far. But pretty much just a little bit about my background. I spent 15 years in the economic development space in a variety of different settings leading designing entrepreneurial support programs and doing economic development consulting specifically around ecosystem development, et cetera, et cetera. Also been a founder. I had a technology startup that used personality compatibility to help people break the ice at networking events. And then I have my current venture sound strategies where we use AI and music to enhance learning experience experiences. And now recently integrating AI into creating intelligent coaching to help entrepreneurs scale their expertise and business leaders scale their expertise. So my passion with AI started around 2022, you know, a little bit. You know, I kind of was aware of things but when Chat GPT came out it was kind of a game changer for everybody, right? And as somebody who was non technical, I guess somebody was telling me today, well you're technical now even though you're. Because a lot of the tools and the things that exist now really allow you to be able to scale your build things and be able to scale your expertise and things like that. So we started off building a AI powered learning management platform that specifically tailored to entrepreneur support organizations to provide innovative curriculum, engaging curriculum to support small businesses. We integrate music based lessons. So each concept was introduced using a song, not AI generated. I have a musical backgr. But then one of the things that really shined in our platform was the AI powered coaching. So at the end of each module the learner got a chance to engage with an AI business coach that would help them with a different topic. And pretty much that was just kind of chat based. But then we kind of, then we really started getting into all right, can we clone because can we clone ourselves for video content? You know, started learning those things. Then it really got into what we'll discuss a little bit later. The agent clone, right? Where can I create a AI agent that, that, that can do things for me that can, you know, send emails that can, you know, coach clients which is kind of our area, the business coaching and advising. So then I just went down this rabbit hole combined with my joy and my passion for personality psychology and, and it just really, it's like this, this psychology interest along with this technology interest kind of merge where can you create a authentic version of yourself? And then once I was able to do that then it was like can we do this for other people. So that's kind of where we land, how we ended up where we are right now. Really focusing on helping people authentically automate their expertise using AI tools and AI systems that feel and sound like them, that think like them and make decisions the same way they do.

  5. This is a, it's a mind blowing topic. So how, how do you clone an executive? What, what are the steps? I mean, how can you replicate an executive with their expertise, their knowledge, their, their voice, their cadence, their sense of humor? Yep, all of that stuff. How do you, what happens in the kitchen?

  6. So pretty much it's a combination of like for us, personality science combined with agentic AI. Right. So pretty much when you think about agentic AI, there's this term that's kind of replacing prompt engineering called context engineering. Right. So with context engineering it's about how do you take an agentic system and give it the context that it needs through prompting, giving it the memory that it needs through like a knowledge base by all, while also giving it dynamic memory through, you know, where it can get better over time and then also providing it with the tools that it needs to be able to do things on your behalf, be it coaching, sending emails, doing, you know, sales, you know, lead generation and enrichment or whatever the use case it may be. Right. So pretty much the, so that's the aspect of using an agentic system. But then you throw this personality psychology thing in because that's what really makes it authentic. Automation. Right. So one of the things that we do is when we're working with an executive or a coach or a consultant who wants to clone themselves, we'll first put them through some psychometrics. We use the big five method out the big five framework as far as personality psychology is concerned because it's the most scientifically valid personality assessment. But then we also like ask them, we also ask questions on our onboard and about their leadership style, their motivation, their values and all of these different things. And the great thing about AI, since it's trained on the entirety of the Internet, it can take these different variables and embody them and act them out in a way that's meaningful, that really starts approaching the personality and unique style of the executive. Now there's other tools out there like Delphi and CoachVox that clones you just using your content so it pulls your LinkedIn posts, it push your social media stuff and we do some of that as well. But we all know that we're not the same in real life as we are on social media. So pretty Much Having the combination of your content, having a combination of your coaching calls, your sales calls, et cetera, et cetera, along with the personality metrics, really gives the AI not only your personality and your unique style, but also your brain, your insight, your knowledge. So we feel like that psychometric aspect is just as important as the content and the knowledge base aspect, right? So in the whole concept of creating a gentic. Authentic, authentic, I call it authentic automation, right? So in the whole process of creating a AI agent, that, that, that's literally authentically you, that's the first part. And all of that kind of happens in the prompting and then in the knowledge base, right? So all of your, your frameworks, your expertise, your background, any posts, any curriculum you have, all of that goes in the knowledge base, you know, and then the prompting, the personality characteristics, all those things kind of go in the system prompt, right? So we got system prompt covered as far as the context, the context engineering, and then we have the knowledge base. But then you want to have something that whenever you engage, whatever your AI clone engages with one of your clients or one of your team members, you don't want it starting over every time it chats with you. So you don't want to say, hey, Andrew, good to chat with you again, tell me, hey, nice to meet you, what's your name? Every time you interact with it. So you need some sort of dynamic memory system, right? So you want something where the user can authenticate the first time and then it remembers things about the user as it engages with it to allow it to be better. So it combines the things that it's learning about the user along with your expertise and your unique personality to really like personalize the insights over time. And there's a couple ways you could do that. I know what some of the platforms that we've built, we kind of have, we built our own memory system, but you could use something like Memo, which is like a third party memory layer for LLMs, or you can use something like zip. And all of those work just as they all achieve the same goal, right? So then, so now, so we have the personality, we have your brain, we have, we have your, we have, we have it where it's not starting over. It don't have amnesia where it's starting over every time it engages with somebody. Right. Now let's talk about tool usage. So now you want to, as far as the context engineering, you want to provide it with the tools that it needs to be able to engage with the user. So let's say if it's a phone based agent system, right? You, it needs to have access to a telephone number, right? Let's say you want that AI agent to send that clone to send an email to summarize the call after it engages with the caller. Now you need to have, it needs to have access to email and be able to send email, right? So now we covered the tool usage, we covered the knowledge base, we covered the dynamic memory, we covered the personality. Now the last thing you want to think about is what I call dynamic context engineering and static context engineering, right? So pretty much you kind of COVID the static aspects with your knowledge base, et cetera, et cetera and all those things. But what if your AI is going to search the web for a result, right? What if your AI is getting email from a new contact and then it needs to send a response via email, right? There's what's called dynamic or probabilistic context engineering where you can't control what it goes to find, right? But you can kind of prompt it in a way where you steer it in a way where it would, it would use your own decision making criteria, it would use your own approach and your own perspective when like searching the web and pulling the result or replying to email to a new contact and things like that, right? So those are all of the different steps that's kind of involved in creating an agent that sounds and feels like the executive or AKA a clone.

  7. And how long is this taking from beginning to the point where my clone is in effect me with my knowledge and experience and ability to engage in a conversation meaningfully?

  8. It depends, right? It depends on what tool you using and the level of customization and detail you want. So there's existing tools that are like turnkey, like, like, like, like Delphi AI where you know, you can, you know, you can, you know, add your social media posts, you can, you know, you can give it, you can have it, you could describe yourself and things like that and then that'll go turnkey and everything like that. It even clone your voice even though it uses 11 labs instant instant cloning API, which is most of these cloning tools, when they do do that, they use the instant, the instant voice clone, which doesn't. Depending on how dynamic your personality is and your voice is, it may or may not capture you if you kind of a vanilla person and may capture your voice. But I know when I listen, when I tried to do like an instant voice clone for me, it doesn't sound like me, right? You know, like our colleague Christian Christian swears that he sound like him. And I did an instant voice clone but I don't think it sounds like him. But he does and that's all that matters. But pretty much so you can use a turnkey, you know, solution like one of those to kind of. And you can do it like in 45 minutes to an hour. Now if you're doing so we do custom stuff. So if you want something that's custom, it may take a little bit of time because we use like the professional voice cloning. So pretty much at minimum we're going to need like a half an hour of voice content. You know, either like you on calls, you doing, doing. The easiest thing is if you got a workshop that you've done where without a lot of other people talking. Like we do have ways to remove other people from those, those, those, those, those clippings. But the best ones is if you're just doing a workshop or things like that, like taking that stuff. We personally like to use about two hours if we can of that, but 30 minutes of work to kind of get it authentic and then we use that as the basis for the voice cloning and then that's when you're going to get something that really sounds like you regardless of how much, how, how unique your cadence, your tone is, et cetera, et cetera. Right. So no, so, so there's going to be. So on your end there's some content, you know, that has to be, you know, gathered and everything to do that right then also depends on what you want to do. Like I know a lot of the tools that we build focus on coaching and advising because that's kind of what, what my career has been and kind of what we do as far as educating and things like that. But there are like, if you might want automations that, that does lead generation for you and reaches out to prospects, you may, you may want, you know, something where it does like, where it does like interviews for like your candidates. You might want something that you know, sends emails, you know, that sends newsletter emails. Depending on what you want the AI to do, you know, there will take some time for you to sit down, kind of talk through the workflow and then do some user testing back and forth and everything and all of that. So if you're doing something really custom, it may take a couple weeks but it's going, but by the time it's done, it's going to really be the most authentic that it can, whether you connecting it to a phone line, whether you're using a video avatar or whether you're using a variety of other different things. So it really depends on like, you know, the level of specificity that you want. It could take a couple, it could take like a half an hour if you're using something like CoachVox or Delphi. Or it may take, you know, a couple weeks if you're working with a developer who's doing something more custom. But, you know, you're going to probably get a more authentic, you know, system. You, you.

  9. Raised the subject of use cases, training, interviewing, Legion, prospecting. Let's talk about some of these particularly lead gen and prospecting. You, you know our business.

  10. Yep.

  11. Yeah. So the business of helping companies with their sales, their scaling. Nine times out of 10 when we're having conversations with prospects, there's a, there's consistent themes of what's going on in their organizations. And one of those themes is issues and challenges with the top of their funnels. Just about everybody out there says if only I could have more qualified conversations at the top of my funnel, my conversion rates would go way up. Let's talk about that. How if, if, if I, as my as, as a human and with the current tools that are available today are challenging in terms of connecting with our icp, with people and companies that we want to connect with that we think we can help out there in the world. We're having challenges with that today. Many companies are having challenges with that. So now I've got my AI clone. How is my Andrew clone better than me in generating qualified prospects and leads?

  12. So pretty much just really primarily scale. Right. So there's only one of you and you only can make one call at a time, make one email at a time, et cetera, et cetera, where AI tool can reach out to hundreds or several or things like that. And pretty much there's already a lot of companies out there doing AI based Legion. That's like probably one of the, that's probably one of the first use cases. They are probably using tools like N8N and they're probably using tools like Lindy AI, which is a really good one. Almost anybody can pick that up and start learning it. But a lot of these tools can do things like lead generation, where it'll search the Web, look at LinkedIn profiles and things of that nature and then send out initial emails. And where you make it, your clone is when it sends the email in the way that Andrew would send that email, using your cadence, your style, your tone, any methodology or approaches that you use, et cetera, et cetera. Right. So These tools, there are several tools and a lot of times these are built like as automation flows that's built along with the agent that'll go out and send an email on your behalf. If somebody replies, they could reply to the email, you know, get, then help the person book an initial call and then they get on with, you know, your team and they're able, and you're able to start engaging with them. So like a lot of times we, as we're aware, you know, like the part of the funnel is also a numbers game, right? How many, you know, how many and it's numbers game and it's processes. Right. So how do you find really qualified, how do you find really good potential leads, how do you quickly qualify them and how do you convert them and get them into your funnel as far as being able to close. Right. And AI can augment an expert in a lot of those different ways, right. Where like, like I wouldn't say no. There's obviously a human touch to sales. That's why you want to, that's why you want it to lead to a conversation with a human. Right. But pretty much it can help with scale. You know, a lot of the, a lot of so, so that, so then you could just focus on let's get it, let, let's, let's qualify and discovery, et cetera, et cetera, instead of having to go out and generate the leads too. Right. So it can help in those regards.

  13. Yeah. Can you share a success story or an example of how, how this approach has, has helped and positively impacted a client or a business that, you know.

  14. Yeah, so we do, we, we build a lot of coaching systems. Right. So I don't have any success stories with lead gen. I mean if we, if somebody asked us to build it, we, we could build one. Right. I mean partnering with that subject matter expert to like build those things. But like we already have two organizations because like I said, we play an entrepreneur support space using a AI hotline for their business clients. So basically we've created like a phone number with the AI agent pretty much that's trained on their curriculum, their expertise, etc. Etc. One of the organizations is just using a, like a generic person, so we created a character and the other one is using like one of their lead business coaches. So we cloned that person. Right. And, and they've been reporting some pretty. And we've only been doing it, we've only, we've really just kind of scaled up the cloning offering over the last like month and a half. So we're kind of still newer as far as bringing something to market. Even though I've been kind of honing the skills. We've been holding the skills internally for a while, but pretty much they're reporting no higher engagement with their clients. They're more aware of what's going on with them in between calls and etc. Etc. The clients really enjoy their business. Clients are enjoying the fact that they can call somebody 247 whenever they have a concern or issue and get support. So the tool that we built, so the service, the tool that we built is a voice coach. So it's voice based. They can call the number, they can interact with it. The AI gives them a summary, an email summary of the conversation at the end of the call and then a summary goes to their coaching team and then they can be prepared. But we're also in the process of actually building a more complicated, a more detailed system that kind of works like a chat GPT, but it's still a coaching system where people can sign up, they do a custom onboarding. The AI uses that as context. That. No. So that's kind of part of the static memory. But then as they're interacting with the AI, it remembers things about them. So that's that dynamic memory and it gets better interacting with them on the back end. So then, so then on top of that the coaches can get insights from those calls. So let's say they're meeting with Billy in two weeks, right? But Billy's have been having this issue with launching their second location. Right. The tool is going to be, the coach will be able to get insights on. This is the challenges that Billy's having and this is how you can provide guidance to him and support, etc. Etc. So, and then pretty much with some of the cohort programming that we're using, where I'm the lead facilitator, we are, we've, we're, we're integrating that tool because I usually get a lot of calls from our clients, like a lot of calls. Jason, I need help with this. Jason, I need help with that. But now they can just, they can just interact with that tool. I get the insights and then also they can flag certain conversations if they want me to have them. And the coach sounds and interacts just like me, right? It has my knowledge, background, expertise and then I can just kind of, if there's a major pain point, then I can, I can run those insights, get a better understanding and then engage with it. And that's something that we're in the process of launching probably in the next month. And if anybody's interested in beta testing, because we're, you know, it can be used for a variety, we're using it in the context of entrepreneur support organizations. They can be you. It's, it's, it's kind of, it's AI, it's kind of industry agnostic, the tool and then it's also white label, you know, so pretty much if anybody's interested in that, we can definitely, you know, get you guys involved in a beta if they're interested in using it.

  15. Okay.

  16. As a.

  17. From a fraction like that, that gets to a question. So I want to open up the lines in just a couple of minutes to questions that might be out there already. Do you, do you have anything to show is any kind of cool little.

  18. Demo at things that I can, I can share? So I saw a, I saw a post about the, somebody mentioned the um, the Reid Hoffman interview where he was kind of interviewing his own AI clone. So I create like an AI, a quick little interactive AI demo of a Dr. Jason clone. I want to let you guys check it out. Can you guys see my screen?

  19. Yeah.

  20. All right, let me make sure I'm sharing sound as well. All right. It takes a minute to load. Give it a second refresh. Give me one more try. If not, I got something else I can show you guys. I just wanted to create something fun for you guys to check out.

  21. Okay.

  22. I know we're running short on minutes. Let me show you guys this. I created a show you guys this one first. So this is a video I created using my AI clone. This is not me and a lot of people thought it was me. So you've created a custom GPT, but it's dry, vanilla and doesn't really engage users. If that sounds like your situation, this two minute workshop is for you. I'm Dr. Jason, AI. The real Dr. Jason is off doing other things, so I'm holding it down on his behalf. Today I'm giving you a few tips to make your GPTs engaging and memorable. First tip, build your GPT around a narrow specific task. Is it a bot that writes emails, reviews, legal documents or guides clients narrowing the scope? So just wanted to show that because like a lot of times, as we know, content creation is a really a huge headache. We gotta get on camera, et cetera, et cetera, all of those different things. And just having a building AI, avatars that can like that, you can, that can quickly drum up content is a huge value add. But I want to show you Guys, this, let's see if. Let's make sure it's working now. I wanted to show. This is all. Whenever I get on Zoom, it's always sucks. I really want to show you guys this.

  23. Okay. I've been there many times and I.

  24. Tested it right before we started.

  25. Yeah, of course.

  26. Yeah, but perfect. Let's try one more time. Let's see if it cooperates one more time. All right, let's. Let's just cross our fingers. There we go. Hey, I'm Dr. Jason. How can I help you today? Hey, Dr. Jason, how you doing? I'm just chatting with you. I'm a real doctor Jason, the person that you're based on. Whoa, hold up. Dr. Jason himself in the digital flesh. That's fire, my dude. I gotta say, I'm vibing off that energy. Thanks for swinging by the chat. I'm doing great and I'm hyped to hear what's on your mind. Since you're the real deal, I want to make sure I'm tuned in just right. What's got you curious or in need of some strategic flow right now? Whether it's about entrepreneurship, AI leadership, or just crafting that next big move? Lay it on me. Oh, and if you want to send a quick summary of our convo to the real Dr. Jason himself, just hit that notes button in the corner.

  27. Cool.

  28. All right, let's get it. What's good? So, pretty much I'm just really just showcasing your capabilities for a webinar that I'm doing. Say hi to Andrew and Henning and the rest of the team at Venn Duck. Did you hear me? All right. I tried to reset the mic.

  29. That's pretty good.

  30. My Internet's acting crazy, but you guys kind of got the gist pretty much. This is like, like this is something that we're really just starting to work on. So, like, we're in the process of, like, integrating interactive AI clones that look like you, that interact like you into some of the technology that we're building right now. We've been doing a lot of voice based stuff. So pretty much, you know, this is, this is a capability that we're looking to be able to add in the next month or so to some of the solutions we're building.

  31. So what, I mean, if you could, if you have a number, let's say. So I'm interacting with your AI, I'm one of your clients, and I know that I call a number or I'm going to whatever site you have. And I know that I'm not going to be connecting with the real you. You know, we, we have a, a one hour per week sync. Every Monday morning, you and I sync personally. Real time.

  32. Yep.

  33. Then during the rest of the, the, over the course of the week, I can, you know, call a number. I can connect with your clone.

  34. Yep.

  35. And what percentage today of you am I actually getting? What percentage of your experience, your knowledge, your capability to respond to, to my issues that you know of me, you know me as a client already. We, we've had a working experience now for, for three, four, five months together. So, you know, presumably each session, each real time session that we have, your AI is listening to, to that interaction. Yes.

  36. We can build something like that where you have a Zoom API that can, that, that can give the AI context. Right. So the thing is, to answer your question, it depends on how sophisticated the system is right now.

  37. Like if I, I understand, I'm assuming, I mean, whatever. There is a certain level of sophistication and capability with the tech today.

  38. Yep.

  39. So you and I are interacting real time during our regular sync calls. On Mondays. Is, is your AI on that call listening to our interaction, Listening to our, you know, your coaching session with me.

  40. And learning that capability exists? Yes. You can build something like that. Yep, you sure can.

  41. So over three, four, five months of you and I working together, now I call your number. I need, I need some of your time. But it's a Wednesday. We don't have our weekly sync anymore. It's two days ago. How much of you am I getting? Am I getting 50%, 80%, 100%?

  42. I think, I think it's approaching right now, especially as the technology improves, I think it's approaching 85 to 90% and I'm gonna tell you why. Right. And that's if you're able to build the system in a way where it's constantly getting context. And when I was talking about earlier with dynamic memory. Right. So it's getting, it's getting, it's getting memory from its conversations with you on the, you know, and it, like the AI is getting context from the conversations that it's having with you, and then it's getting context from the conversations that it's having live. If you have like an integration that provides it with the transcript after each call and all of those different things. Right. So the thing is, if you have a system where you're constantly feeding the AI context, you can get close to about 90% and it might be a little smarter than you. And the reason being is because it's trained on the entirety of the Internet. So not only can it take your brain, but it can take some other things from the Internet and from its training on top of what you already know and maybe enhance it even more. Now, the thing is, I think a lot of these systems already are very, very smart. I think the reason a lot of executives and coaches and consultants don't really use these tools as much as, like, sales automation folks and all of that is because there's that human element that's missing. Right. There's this element of I'm Andrew and I have a unique perspective, I have a unique voice, I have a unique cadence, I have a unique style and all of these different things. And people don't want to feel like they're engaging with something that doesn't feel all that authentic. Now, if able to, if so, like, knowledge wise, it could get most of what you know. Right. The missing piece is actually the human element where they want to talk to it because they feel like they're talking to you. Right. But these, these tools are already really smart. If you give them enough, if you, if you give it the right tools and enough context, they can get a lot of value out of these tools already.

  43. So this is where the scaling element of this exact prospect really comes into play. If you take this to the nth degree, I'm on a roll. I can onboard eight new clients per day.

  44. Yep.

  45. 40 a week.

  46. Yep.

  47. 160Amonth.

  48. Yep.

  49. Over time, my clients, I just, I just offload my clients at 6, 8 months, 12 months in, I'm offloading, quote, unquote, my clients to my AI. My AI is handling 160, 300, 500 clients. I can go to the beach or I can continue to onboard new clients.

  50. Yep.

  51. And if that is that where we're.

  52. Going, that's where we're going. Right. And then even right now, one of the things that I recommend and one of the things that we work on with people is strategy for leveraging the tool. I mean, it's a premium value add to be able to say, hey, I know we have our calls weekly, but if you need me at any given time right now for upcharge or we can include this as part of the scope of our. This, that whatever, you get access to me, you get access to me 24,7 to answer your questions. And now if you build something where on the back end, you're able to kind of hear if it's a voice agent tool, you're able to hear the transcripts of the calls. If it's like, you know, or you're able to get, you know, you're able to get some sort of insights and things like that, even though they're not almost equated to like a interactive tele, interactive answering service, almost, if you will. And the reason I say it that way is because you know how you hear a voicemail and then you can, you're able to call a person back and you have the context, but you weren't there to answer the call. You're not there to answer the call. With the AI, the AI can provide value, but now you're getting the, what was discussed, et cetera, et cetera. So now when you do meet with them in person, you can add additional value to the weekly call because you were able to get the context and provide value to them while you weren't there. But still you can come back and you can provide support or if it's something that needs to be escalated, that you can see on the back end what's going on. And then you can be like, let's, let's book an emergency call or things like that. So it really creates that level of value in that regard where it's just like you can always be engaging with them and all you gotta do is look at your back end and see what was discussed.

  53. So one day my, my AI is going to tell my clients, you don't need to work with the real Andrew anymore. You could just work with me and I'll charge you less.

  54. I mean, that's the point, that's the point we're getting to. But like even for example, with some of the work that we do when we run entrepreneurship cohorts, accelerators, it's so much easier when they just reach out to that tool and they engage with that tool and I can see what they're working on, et cetera, et cetera. And by the time if I do need to talk to them or when we have our next session, then I can bring up some of the things that they discuss with the AI and be able to provide additional value, right? So, and the thing is, you only can have one call at a time. Your AI can have 12 calls at a time, 20 calls at a time, etc. Etc. So it just creates that additional value in that regard as well.

  55. For my what for my, my AI to have a dozen calls at a time, I need to have 12 of them.

  56. No, you, only one. So like for example, if we're using, if it's a platform, right, Everybody who's, and that's the joy of technology and being able to scale. And why? For traditional roles, like fractional roles or like coaches and consultants that traditionally weren't scalable. They're scalable now, right? Because like if I have a coaching hotline with my AI clone, right, 30 people can call that and the AI will interact with each of those because there's only one you, somebody calls your number, they gonna get the please hold or I'm busy or whatever, right? Or they're gonna get your voicemail. If several people can call that, you know, and then, you know, different, depending on what tools you use, you might be able to do 50 concurrent calls, you know, 100 concurrent calls, 20 concurrent calls. So there is some, some, some limitations depending on what tools you use, right? But you can have multiple concurrent calls with the same tool, just like multiple people can get on Facebook at the same time. Just like multiple people can. So pretty much 30 people can be engaging with Andrew AI all at the same time.

  57. That is so cool. This is, I mean, I got a thousand more questions. Henning, are there any questions out there?

  58. There are no questions in LinkedIn Live or in the chat, but I'm sure we have people on the call that would like to ask questions. And if not, then I have a few.

  59. I see Dan has one.

  60. Dan.

  61. Come on in. Dan. All right.

  62. Hey, this is fascinating. Scary too, because will it. I'm thinking, I'm like, I'm asking the question in my mind, will this replace me? Because clients don't know the right questions oftentimes to get the right answer. Is that do you think, what do.

  63. You, what do you think about.

  64. Am I talking to an AI right now or am I talking.

  65. No, you're talking to the real deep. But the thing is one of the things, so one of the things, and I think one of the reasons, like I think my, you our background, you know, is really valuable in this work, especially when it comes to helping fractional coaches and consultants is because we coach and we consult, right? So we understand how to build systems that, that would probe and ask questions. The same way somebody know who's a, who's a training is you can pro, you can train the AI to probe and to ask additional questions to be able to get additional insights, right? So pretty much like if you're in the, like, if you did a conversation with my like voice, a my doctor Jason AI, it's going to ask questions, it's going to follow up, it's going to brainstorm with you, it's going to riff with you. And all of things. So when we build tools, we make sure whether or not you include that in the onboarding, we include that as part of how we built the system prompt to ensure that it does those type of things. When we're building something for a coaching use case, does it.

  66. Do you get. What kind of pushback do you get from people? What do they say when you are talking to them about going in this direction?

  67. Oh, I think every, I think most people are open to it if it, if it works and it feels good. Right. So like we're having, you know. Right. So the thing is, because a lot of times a lot of people who know how to do this really well as far as the automation and creating agentic systems, they're not coaches or they're not consultants or they're not whatever, so they know how to build a system that functionally does what it's supposed to do. Right. It, you know, it has your knowledge base, et cetera, et cetera. But it's those subtleties, your unique personality, that's where the psychometrics come in. Your, you know, the ability to probe and interview and ask questions, etc. Etc. Like, that's when some of those aspects come in. So the thing is these tools are very, very. So a lot of times people are just concerned that is it gonna sound like me and is it going to do what it's supposed to do? And if you can assure or demonstrate that it'll do those things, most people are very open to it.

  68. It.

  69. Have you ever seen anybody use it for a round table?

  70. No, I haven't, but I've seen it could there, there's tools where that can potentially be done right, where you can have. Yeah, I mean I think it's here like there's probably if you're able to like even if you take like your voice Chat GPT like the voice mode, if you give it the questions and you say hey, you know, this is going to be the guest, it might be able to pull it off. Like that's what a $20 chats GPT subscription. So like a lot of these tools just involve your creativity. If you can get creative with your tools, like even using something like Chat GPT voice can really, you know, do some, some incredible things.

  71. Thanks.

  72. I got enough. That's enough questions for me.

  73. Thanks.

  74. Thank you and thanks Andrew.

  75. Any. Very good.

  76. Thank you though.

  77. That's awesome.

  78. Jason, in your. At the beginning of your demo of your clone, you disclosed that this was the AI JSON. Do you recommend your clients to make the same disclosure so that they. It's always clear whether it's the real person or the clone.

  79. Yeah, I just feel like ethically that's the right thing to do. Right, so pretty much. Because you mean you want to ensure that your, you know, people are aware of who they're interacting with, what they're dealing with, etc. Etc. And the tools are pretty good, but they're not good to the point, especially with an interactive one. I think after a while, especially if they know you, they'll be able to tell, you know. But I just feel like it's always a good practice to be able to, like to acknowledge that this is an AI tool. Tool. Right. Because this stuff is getting really sophisticated. If every. I would recommend that everybody have a family password. This is just another thing, just for safety, because a lot of these tools, especially if you're pretty public, like, there's people who are kind of building these rogue AI because most of the AI tools that's like, mainstream, they'll, they, they need your face or they need your voice or permission in order to, like, do your clone. But a lot of people are building, like, these rogue, you know, models where they're able to do it, pull like your LinkedIn, you know, post or pull like your YouTube, and they may even call your family, like, hey, I need money, or things like that. Make sure you have a password passcode that you ask because then, because, because it, it could convince you. Like my wife, first time she saw my hurt my voice clone, she was like, that is not. Like, the first time I showed her one of the video clones, she was like, that's. That. That's you. I was like, no, it's not. So, like, these things can really. It's getting really to that point, but I just feel like the ethics are really important.

  80. Okay, thank you. I'll tag on one more question. I build a clone using Delphi. And Delphi tells you, you know, how much content they're using based on all the sources that I uploaded. And it's at 1.8 million words right now. But I have no way to gauge whether that's a lot or little. I mean, you, you talked earlier about percentage, how you know, what percentage of you is represented in the clone.

  81. What.

  82. What's the value of 1.8 million words?

  83. I mean, that's a lot of tokens. So, I mean, pretty much. I think, I don't, I don't think the amount of words is important because AI could do pretty good with really clear instructions and a really clear Context. All it needs is a couple examples, right? So the thing is you don't have to give it every, for example, you don't have to give it every transcript you have, for example, on how you do a sales call, for example, you give it two or three and then it can extrapolate from there. It's really, really good at having patterns. Right. So it doesn't really, the amount doesn't matter as much of how well it's organized and like how well, like, like the system prompt, you know, et cetera, et cetera is done. Right. So like 1.8 is a lot of content, but it also depends on the quality of the content. Quality matters as well, you know, you know, ensuring that the content that you're giving it is actually representative of the use case that you're doing. And for us personally, that's why we, we think like psychometrics are really, really good as well. Because whether or not you have a lot of content or not, it'll, if, if it knows that you're high on openness, low on agreeableness, or it knows your ENFP or whatever, then the AI will be able to interact like you. So. Yeah.

  84. Okay, thank you.

  85. You just. This is a subject which, which prompts a question in my mind about how do you know when a prospect is, is a good prospect for you and for this kind, for this application? In other words, there are some industries, so sales, there's a ton of nuance, especially in B2B sales. Sorry, let me just clarify. So B2B enterprise sales, a ton of nuance, multi stakeholders, complex sales, long sales cycles. I mean it's not like selling a vacuum cleaner or a coffee machine where possibly you provide a couple of examples, the system learns quickly and you know, the, the scope of nuance is relatively limited.

  86. Right.

  87. With a vacuum cleaner.

  88. Yep.

  89. So then the question is when is a prospect? How do you know a prospect is a good prospect for an application like this? And, and, and I asked that question in the context of our business where most of our clients and the, the kinds of companies that we deal with are B2B companies with more, more complexity involved in their businesses and their, their selling processes.

  90. So you kind of answered your question. It's, it's great for selling a vacuum, but like I think what you, what any, so pretty much any parts of your process that are repetitive and programmable, those are areas where you may be able to start augmenting it with AI. Right. So maybe, you know, especially if you're using like medic, et cetera, Et cetera. You won't, you can't use the AI for that because the AI ain't gonna be able to develop the relationship with the champion and all of these different things and all of that. But like maybe the lead generation aspect of your, your, your, your, your, your, your, your, your funnel, maybe even some of the discovery, right? Depending on how you go about discovery and things like that. So there are, so what you would do is you would find the areas because any area that it automates is something that you don't have to do, right? So pretty much you kind of would find the areas that's programmable or repeatable or that have like a pretty clear process. And those are areas that it's really kind of easy to put AI into. Right. Also, I think another thing you determine whether or not it's a good face, good fit is the use case. So if somebody has a use case that, you know, we deem isn't necessarily a good look or is not going to be able to get the desired output, we'll just be transparent about that. Like, I don't think the technology is there yet, but you can maybe utilize it here, right? So one of the things that you want to be able to do is manage expectations also. So I think like how repeatable and you know, how repeatable a process is combined with, you know, you know, do you use the desired use cases is how you can make a determination on whether somebody's a good fit or not that.

  91. Well, we, we are getting close to the top of the hour and unfortunately need to wrap up. Any more questions out there? One or two more quick questions. If none, then. Jace, I want to thank you personally on, on behalf of Vendu and our audience and participants. Thank you very much for your insights, for your time, for educating me and enlightening me at least if anybody wants to follow up with you directly as, as a result of hearing you and listening to you on this webinar, what's your contact, how do people get in touch and any, any parting words of wisdom.

  92. Awesome. So best way you can reach me, you could connect with me on LinkedIn, Jason William Johnson, you know, pretty much. And then also you can reach out to me directly. J johnsonetsoundstrategies.com that's Jay johnsonetsoundstrategies dot com you know, if you want to connect, you know, on that level as well. So pretty much, you know, those are some ways you can reach me. And then also words of wisdom that basically I always try to tell people whenever I do A podcast, whenever I do a workshop, et cetera, et cetera, that we're probably witnessing one of. One of the. Potentially one of the largest societal shifts. We're going to be going through this over the next five to ten years, right? Like, the way the world's gonna look ten years from now is completely unpredictable, just because of how fast this technology is emerging. Like, and, like, and the possibilities and the capabilities that it has to really transform society. Some of the scientific discoveries, the changes to the workforce, the changes to how to the labor, to all of these different things, right? Like, it's. It's so, like, one of the things that I always recommend. A lot of people get afraid when it comes to AI, and I talk to a lot of people who are, like, kind of thinking about what's next for their career, whether or not it's going to be. Whether or not they're going to be replaced. I always say it's better to automate. Do the automate didn't be the one that's automated, right? AI want AI. You're not going to be replaced by AI, but by someone using AI, you might as well be that person, right? So, like, start educating yourself on these different tools, start playing with them, start experimenting with them, and then you have an advantage because you're an expert in your respective industry. Become the thought leader who leverages AI for your unique space and your unique industry. That's what kind of what we're doing with learning and development and entrepreneur support and all of those different things. So whatever your industry is, you have the context, you have the background, you have the knowledge now you have the tools to solve problems in new and novel ways. So familiarize yourself with tools so that you can leverage them.

  93. Golden nuggets of wisdom.

  94. And I hope. And the conversation was so positive, I hate to just go like, doom, but there's some optimism in that as well.

  95. We still have to deal with the laws of physics. I mean, I could have all my clones in the world, but still, I think we're still going to have 24 hours in a day for the foreseeable future.

  96. Yep. Awesome. Awesome. So it was a pleasure. Thank you, guys. Thank you, Andrew. Thank you, Hannah, for the opportunity. Thank you for everybody for taking your time to listen us nerd out about AI. Definitely appreciate you.

  97. Yeah, we'll. We'll do it again soon. Doctor, this was great. Thank you so much. Have a great rest of the week. All the best to you. Thanks, everybody.

  98. It.

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