The document is a personalized Fascination Advantage® report for Courtney Addy, created by How To Fascinate (Sally Hogshead). It identifies Courtney’s archetype as the “Maverick Leader,” with a primary Advantage of Innovation and a secondary Advantage of Power, while Passion is the dormant (least effective) Advantage. The report explains how the world perceives her at her best, lists five specialty adjectives (Pioneering, Irreverent, Entrepreneurial, Revolutionary, Sensational), provides detailed descriptors, examples of famous leaders, and actionable guidance for applying Innovation and Power at work. It includes analytics such as intensity scores (Innovation 9, Power 9, etc.) and percentage distribution across all seven Advantages, compares her scores to population averages, and offers language mappings for each Advantage. The report also outlines how to create a personal “Anthem” (a short tagline), suggests team‑optimization strategies, and contains extensive reference material on the 49 Fascination archetypes. Legal and copyright notices conclude the document.
Topics
Personalized Fascination Advantage Overview
Introduces the purpose of the report, the concept of Fascination Advantages, and the specific archetype (Maverick Leader) assigned to Courtney Addy.
Maverick Leader Archetype Definition
Describes the Maverick Leader’s core traits, how the world sees her at her best, and the five specialty adjectives that characterize her value proposition.
Primary Advantage – Innovation: Traits, Value, and Examples
Details the Innovation Advantage’s personality descriptors, how Courtney adds value with it, notable public figures exemplifying it, and practical ways to apply it at work.
Secondary Advantage – Power: Traits, Value, and Examples
Outlines the Power Advantage’s descriptors, Courtney’s strengths in this area, leader examples, and guidance for leveraging Power in professional settings.
Dormant Advantage – Passion: Limitations and Energy Cost
Explains why Passion is Courtney’s least effective Advantage, the challenges it poses, and recommendations for avoiding over‑use to preserve energy.
Analytics: Intensity Scores, Percentages, and Population Comparison
Presents Courtney’s normalized scores for each Advantage, percentage breakdown, and how these figures compare to average users.
Language Mapping of Advantages
Maps each Advantage to its associated communication language (e.g., Innovation → Creativity, Power → Confidence) to guide messaging style.
Actionable Applications: Anthem Creation and Team Optimization
Provides step‑by‑step guidance for crafting a personal Anthem (short tagline) and for leveraging Advantage diversity within teams to improve performance.